All posts by: RedFusion

by in Business, Public Relations

AMA 2018

 Hi there!  We hope you found our AMA-Inland Empire content valuable, as promised here are the links to the stories. If you are looking table colleague Aaron Norris, he can be found at The Norris Group. Owned Relations – The idea that your organization is: The owner of expert, authoritative and trustworthy content. Benefits from […]

by in Public Relations

Owned Relations

Owned Relations Owned Relations is the idea that your organization is: The owner of expert, authoritative and trustworthy content Know who you are as an organization Benefits from owned knowledge, valuing its placement and distribution. Know what you Want from your Content. Own relationships, treating relationships the way they want to be treated. Don’t guess, […]

by in Thoughts

If I were going to start a business today:

Ron Burgess – Founder of four businesses and consultant to hundreds more. To start a new business today, look at where niche markets are being created. To properly investigate this subject, one must look at the primary trends shaping our economy and niche markets now. Market disruption is occurring across nearly all industries. This disruption, […]

by in Thoughts

Truth in SEO

Truth in SEO. By Jon Burgess I get lots of questions about search engine optimization (SEO): what to do, how to do it, what is it, does it work? I rarely get questions about the dark side of SEO, what we call black-hat SEO. If I were to be asked those questions they would be: […]

by in Business

Amazon’s New Push-Button Delivery

Shortening the Customer Ordering Process by Ron Burgess We are working with many of our clients to mitigate the “Amazon Shift” taking place in most product distribution channels. Amazon just announced the latest benchmark, another step to shorten the customer ordering process. Called “Amazon Dash,” (or Dash-Replenishment) a small Wi-Fi device connects the customer to their account […]

by in Thoughts

Marketing in 2016…and Beyond

by Jon Burgess – 12/30/15 Note to readers. This story is 1,900 words on marketing, so we have added “+Expand” links within sections, so you can skim, or expand the sections to find more content. Have a great 2016! – Jon Businesses, housing prices, the stock market all run in cycles. Marketing runs in cycles too. […]